Hello hello! I'm Berlyn, a digital marketing strategist and the founder of Planted Marketing! Here I'm sharing lots on authentic marketing strategies, how to be real in this AI shit storm, and the ups and downs of entrepreneurship. Join me!
does your own marketing give you the ick? 😖
Published about 1 month ago • 1 min read
Does your own marketing give you the ick?
For the longest time, mine did too. And it led to this massive internal confusion because what do you meannnn marketing is my favorite thing but also something I hate??
And it’s not just me, it’s actually come up in quite a few conversations lately. Many of us struggle to sit down and promote our own thing, talk highly about our own work, and…. sell *gag*
I hear this advice often in conversations about selling: you are not selling your service, you are here to SUPPORT, you are valuable, you are making a difference.
And that advice needs to carry into your marketing as well - not every piece of content is supposed to be about selling. You want to provide value, you want it to be SO GOOD that it sticks in someone’s brain, that it makes you the go-to source of info.
This way, you’re giving, instead of taking. You are supporting, instead of selling.
And when it comes from a place of authenticity, something you truly believe in and KNOW can make a difference in someone’s business, the ick goes away.
If you’re a solopreneur who’s done with marketing that doesn’t feel like you, my 8 Week Marketing Clarity Intensive is for you.
8 weeks, 1:1, we build a strategy rooted in YOUR voice, YOUR values, and position you as a supporter, not a seller.
Hello hello! I'm Berlyn, a digital marketing strategist and the founder of Planted Marketing! Here I'm sharing lots on authentic marketing strategies, how to be real in this AI shit storm, and the ups and downs of entrepreneurship. Join me!